ICO - Initial Coin Offering
Initial Coin Offerings (ICOs) are cryptocurrencies or other digital assets that are used as a method of crowdfunding. This method allows individuals, businesses, or startups to finance or fund their ventures. When ICOs or tokens are sold, it is often in exchange for partial ownership or future royalties in that business venture or project. The goal for potential investors or buyers of ICOs is that the ICO will appreciate in value once the business or startup venture is a success. ICOs can also be sold as tokens that represent access to a product or service once released. Rather than being a potential investment that may appreciate in value, these tokens (called Utility Tokens) act essentially as a pre-order to use or have access to a product or service being offered.